Detroit Zoological Society Joins Sunflower Hidden Disabilities Program

November 4, 2022

ROYAL OAK, Mich., 

The Detroit Zoological Society (DZS), along with its campuses at the Detroit Zoo and Belle Isle Nature Center, announced today the organization’s membership with the Sunflower Hidden Disabilities Program to amplify its support for individuals living with hidden disabilities.

Guests at the Detroit Zoo and Belle Isle Nature Center who have hidden physical, mental or neurological disabilities may discretely indicate any needed support or assistance during their experience at the Zoo or Nature Center. DZS staff will in-turn, and upon request, provide a Sunflower pin, lanyard or bracelet to guests to reaffirm that assistance is available whenever they need it.

“The DZS is always seeking to be inclusive and continue to improve how we give our guests with disabilities the best possible experience,” said Dr. De’Andrea Matthews, DZS vice president of diversity and community engagement. “With programs like the Sunflower Hidden Disabilities Program, we can enhance what we offer to the communities we serve. It’s important to remember the Detroit Zoo and Belle Isle Nature Center are inclusive spaces for all; we don’t just serve able-bodied individuals. Many of our guests experience hidden disabilities, and this program is a wonderful tool to offer them.”

Since establishing itself in the United Kingdom in 2016, the Sunflower Hidden Disabilities Program has grown into a global movement. Program officials estimate 80 percent of all disabilities are hidden — making the Sunflower an important, recognizable symbol to destigmatize hidden disabilities and offer support when needed.

The Detroit Zoo is the first zoo in the state of Michigan to participate in the program. DZS officials are hopeful their participation will spark an interest in the Sunflower Hidden Disabilities Program throughout Metro Detroit and beyond.

“The majority of the time, when we think about disability, we think about things we can see. But when hidden disabilities make up the majority, we don’t necessarily know when someone needs additional assistance, patience or understanding,” Matthews said. “By taking part in this program, the DZS will bring more awareness to hidden disabilities and lead the way for other organizations to do the same.”

To learn more about the DZS’s diversity, equity, inclusion and accessibility work, visit