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Beginning March 1, 2021, the Detroit Zoological Society is excited to introduce digital membership cards as a benefit of your membership! If you are currently using a plastic card, please read on as we cover some frequently asked questions.
You will be sent your digital card within 24 hours when you renew or buy a new Detroit Zoo membership. Look for an email from the Detroit Zoological Society with instructions. Your physical card will remain valid until the expiration date listed on the card.
Digital membership cards will be sent to the primary email address of every active member. Open the email on your mobile device and follow the instructions to download the card to your smartphone wallet. Android users may need to install Wallet Passes from the Play Store prior to download. If you do not receive an email or accidentally delete the email, please contact us at webmembership@dzs.org or (248) 541-5717 and press 3 for a new email with the link.
Click here to watch a video with step-by-step instructions on how to download your digital membership card to your smartphone wallet. Written instructions can be found at the bottom of this page.
Once downloaded, your digital cards will live in your smartphone’s wallet.
Digital cards function just like plastic membership cards. Your digital membership card is unique to your membership and displays your name, membership level, expiration date, and benefits. Show your digital membership card and photo ID verification at the Zoo’s main entrance and at the Zoofari Market to take advantage of your member discount!
Your digital card will list all the reciprocal benefits associated with your membership level. Additionally, we have contacted all partnering institutions to inform them of our new digital card system. Simply show your digital membership card and photo ID at participating zoos and aquariums to receive free or reduced admission. Please see the Reciprocal List of Zoos.
Yes! After your membership has been processed, your digital card will automatically update with your new expiration date, as well as any name changes you requested. Please allow up to two weeks for processing. You only have to download the card once.
If you upgrade or downgrade your membership, or upon request.
By default, all new and renewing members will now receive a digital membership card sent to the email address you provide. Please contact us at webmemembersip@dzs.org or (248) 541-5717 and press 3 for more information.
If you need a replacement card, please contact us at webmembership@dzs.org or (248) 541-5717 and press 3. You can also show your photo ID and a Detroit Zoo staff member can look up your membership if you lose/delete your card.
No, membership benefits are nontransferable.
Yes, once their gift certificate is redeemed, we will send the digital membership to the email provided by the gift recipient.
The Detroit Zoological Society is committed to being a leader in sustainability. The implementation of digital cards creates a more eco-friendly membership process, using less plastic and paper materials. Additionally, with the digital cards, you can more easily access your member benefits and renew your membership.
Still have questions? Need help downloading your card or updating your account information?
Contact our Membership Services office at webmembership@dzs.org or (248) 541-5717 press 3.
If you need further assistance, please contact the Membership Services office at
webmembership@dzs.org or (248) 541-5717 and press 3.
For any privacy concerns regarding your digital membership, please review Cuseum’s Privacy Policy.